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Market America introduces 'The Next Chapter' in online shopping for consumers
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Market America introduces 'The Next Chapter' in online shopping for consumers

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Marc Ashley

Marc Ashley, president and chief operating officer of Market America Worldwide, introduced SHOP LIVE, a virtual, interactive, live-streaming shopping experience.

Entrepreneurs from around the world attended Market America Worldwide’s SHOP.COM’s annual International Convention (#MAIC2021), either virtually or in person Aug. 26-28 at Greensboro Coliseum.

Among the announcements, Steve Ashley, president and chief operating officer of SHOP.COM, purchased the first product on SHOP.COM using cryptocurrency. Ashley said online shoppers are now able to purchase products using more than 10 forms of cryptocurrency on both SHOP.COM US and SHOP.COM Canada through BitPay, a Bitcoin and crypto payment service.

The company also introduced its partnership with Sezzle, a new payment method that allows online U.S. shoppers the ability to “buy now, pay later” over six weeks with no interest, no fees and no impact to the shopper’s credit score. Marc Ashley, president and chief operating officer of Market America Worldwide introduced SHOP LIVE, a virtual, interactive, live-streaming shopping experience that Ashley has called “the biggest and best tool” the company has ever released.

With SHOP LIVE, the company’s distributors, known as UnFranchise owners, can launch their own live online meeting, talk about the products they love and share clickable “buy-it-now” links so that virtual attendees can purchase products during the live online meeting itself.

MAIC 2021 ended with a Saturday night concert where Grammy-nominated artist and entrepreneur Joseph “Fat Joe” Cartagena, the company’s president of urban and Latino development, performed.

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