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CIAA, ESPN agree to deal to broadcast the CIAA women's and men's basketball tournaments
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CIAA, ESPN agree to deal to broadcast the CIAA women's and men's basketball tournaments

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The CIAA and ESPN have reached an agreement to broadcast the women’s and men’s basketball tournaments through 2024.

The announcement was made on Tuesday by ESPN.

ESPN said in a news release it has agreed to the media rights of the oldest HBCU tournament in the country to help the network enhance its coverage of HBCUs.

The agreement calls for all 22 games of both of the conference’s tournaments to be available on an ESPN platform.

This year’s two tournaments will be held in Baltimore Feb. 22-27.

Winston-Salem State’s men are the defending champions, having won the last tournament in Charlotte after the 2019-20 season. The CIAA didn’t compete in basketball last season because of COVID-19 concerns.

The 2022 CIAA men’s and women’s basketball tournaments will take place at Royal Farms Arena in Baltimore, Md. The men’s tournament is celebrating its 76th year, while it will be the 47th edition of the women’s tournament.

Dan Margulis, ESPN senior director, programming and acquisitions, said in a release the tournament will add a lot to its programming. “The CIAA tournament is more than just a basketball event, it is an incredible cultural gathering with past, present and future hall of famers and legendary coaches. We are so honored to be able to tell its story,” he said.

Jacquie McWilliams, the commissioner of the CIAA, said: “Teaming up with ESPN to showcase the rich legacy of the CIAA men’s and women’s basketball tournaments across their digital platforms is right where we want to be in terms of exposure of our championship.”

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@johndellWSJ

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